How Digital Web Points Built a E-commerce Website?
At Digital Web Points (DWP), we pride ourselves on delivering powerful digital solutions that go beyond just web development. Recently, our team completed an exciting project where we not only designed and built a custom WordPress e-commerce website but also took charge of SEO optimization and web analytics setup. With a fully functional, user-friendly website in place and advanced tracking, our client now has the tools to grow their online business effectively. How Digital Web Points Built a E-commerce Website?
In this post, we’re sharing how our team brought together expertise in web design, SEO, and web analytics to create a comprehensive solution for our client.
Project Overview: Building an E-commerce Website with WordPress
The goal of this project was clear: to develop a high-performance e-commerce website using WordPress. With e-commerce booming, a well-designed website can make or break an online business. Our client sought a platform that was easy to manage, user-friendly, and optimized for search engines.
Web Design and Development by Toufiqul Islam
Under the guidance of our skilled developer, Toufiqul Islam, the website was built to meet high standards in both design and functionality. Toufiqul focused on creating a seamless user experience that would make navigation intuitive and product browsing effortless. The design was clean, responsive, and visually appealing, ensuring it looks great on both desktop and mobile.
Using WordPress, Toufiqul also implemented an easy-to-use backend, allowing the client to manage products, orders, and customer interactions with ease. Thanks to his work, the client now has a well-optimized e-commerce website with features that allow for future scalability.
SEO Strategy Led by Ashikur Rahman
After completing the web development, we handed the SEO over to Ashikur Rahman, our SEO specialist. Ashikur took charge of optimizing the website to ensure it ranks well on search engines. He conducted thorough keyword research to target high-traffic, relevant search terms, and optimized on-page elements like meta titles, descriptions, and alt tags.
In addition to on-page SEO, Ashikur worked on technical SEO aspects such as improving site speed, fixing broken links, and creating a clean URL structure. By the end of his work, the website was well-optimized to attract organic traffic and achieve a strong presence on search engine results pages (SERPs).
Web Analytics Tracking and Reporting by Mehedy Hasan and Rashed
For any e-commerce business, tracking and analyzing user behavior is crucial for making data-driven decisions. Mehedy Hasan and Rashed, our web analytics experts, set up comprehensive tracking to capture valuable insights about website visitors. Using tools like Google Analytics and Google Tag Manager, they implemented event tracking to monitor key actions, such as product views, add-to-cart events, and conversions.
To provide the client with clear insights, Mehedy Hasan and Rashed also created custom dashboards and regular reports, helping the client understand user behavior and measure the performance of their marketing campaigns.
Results and Impact
Thanks to the collaborative efforts of our team, the client now has a fully optimized e-commerce website with a solid foundation in SEO and web analytics. With ongoing SEO efforts, the site has already started ranking for targeted keywords, driving organic traffic and improving visibility.
At Digital Web Points, we’re committed to helping our clients succeed online. This project is a testament to our expertise in delivering end-to-end digital solutions, from web development to SEO and analytics. If you’re looking for a team that can build and optimize your online presence, reach out to Digital Web Points.
Let us help you turn your website into a powerful tool for growth.
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